Nowadays green campaign is one of the hot topics among the Malaysian. The main objective of green campaign is to create awareness among the public to protect our environment. Green campaign not only popular in Malaysia, is also very famous in foreign country. In Malaysia there are a lot of organization organizing green campaign such as Environmental Protection Society Malaysia (EPSM), Malaysia Environment NGOs (MENGO) and Treat Every Environment Special Sdn. Bhd. (TRESS). Furthermore, from the researcher research, there also few business company supporting on green campaign such as Panasonic, TESCO, and Nippon weather paint company.

EPSM was founded on 11 January 1974 at University of Malaya in Kuala Lumpur. The society founded by a group of Malaysian who concerned about protecting the environment. EPSM is non-profit organization it runs by an elected executive committee on an entirely voluntary. The main objective of EPSM is to control the activities that will cause harm to the environment. In EPSM organization, public relations (PR) roles help to do publicity for the organization and at the same times help the create awareness among the public. » Read more: Green Campaign – Its Role in Creating Awareness Among Malaysian to Protect the Environment